Everybody has a plan – but the best one gets the cake

The dictionary definition for strategy says: “Strategy is a plan of action designed to achieve a long-term or overall aim.” Historically, we hear from military strategies of the great empires and conquerors, like Sun Tzu or Napoleon. Similarly, businesses use strategies to “conquer” more market share and increase revenues and profits.

Strategy is the backbone of efficient business. All businesses have one, whether it’s written and stated aloud or not. The implementation of a strategy is then defined by the tactical and operational routes we take, and the decisions we make. What we choose not to do is as much, if not more, strategy as what we are doing. If our processes don’t align with the strategy, in the best case we get nowhere, and in the worst case we do active harm towards our goals.

For alignment to take place, we need to be transparent of the strategy, responsibilities, and goals. The strategy also differentiates you from your competition. Your unfair advantages, the most prolific user personas, and everything else where you are better than your competition, are the building blocks of your strategy.

Reduce bottlenecks and organize information

When an organization grows in size and operation, communication starts to become more and more challenging. More information is created, and its more specific, making it relevant for less people. Effective communication strategies and leadership systems offer workers the right information “just-in-time”. But when there are a lot of silos and domains, you start experiencing bottlenecks as you generate huge amounts of information. Reporting is rather infrequent, and data is not available anywhere. If you need some piece of knowledge, you often need to go ask for it. That is, if you even know who to ask.

Fingertip speeds up knowledge transfer and communication with transparency. It creates a real time picture of the situation to aid strategic and operational decision making. It increases the understanding between domains by having the status readily available, allowing a smooth handover in process phases, even without explicit communication or project leader.

Connect and collaborate – anywhere, anytime

With Fingertip, your strategic goals are visible. The strategy cascades top-down, while individuals and teams set their own targets and performance indicators from the bottom-up. This increases alignment, motivation, and self-direction. Decisions are made in every part of the organization and approved at lower levels on average, speeding up the lead times of actual delivery.

You are able to coordinate strategic processes asynchronously, engaging and involving talent and experts around the globe. Social decisions also improve buy-in in the operational phase, when people have had the opportunity to influence the best decision, even if they chose to not use that opportunity.

In the end, Fingertip assists you in generating a winning strategy, getting your people on board to succeed in implementation, collaborating asynchronously, and following up on the completion transparently.